Branded content for HP, that I directed and edited on behalf of Mad Cow Films. Showcasing a real life use case of the OfficeJet Pro X in the form of Elsa Bernadotte and her Swedish start-up, Karma; a company on a mission to tackle the problem of food waste in cafes across Europe.
The project consisted of one 1 min hero film and 4 short ‘KSP’ films that were all broadcast across Scandinavia in Autumn 2019.
